Tecnologie e Società


Consciousness Reframed X - experiencing [design] - behaving [media]
Jürgen Faust


10th Annual Planetary Collegium International Research Conference
Consciousness Reframed: art and consciousness in the post-biological era
[Experiencing Design] - [Behaving media]
Partner and Host: MHMK (Macromedia) University of Applied Sciences Munich

In cooperation with the University of Plymouth, England, the Macromedia University of Applied Sciences, Media and Communication, Munich, will host the international design and research conference Consciousness Reframed of the Planetary Collegium now in its 10th incarnation.

The Consciousness Reframed conference series was founded by Roy Ascott at the University of Wales in 1997. Consciousness Reframed is a forum for transdisciplinary inquiry into art, science, technology, design and consciousness, drawing upon the expertise and insights of artists, designers, architects, performers, musicians, writers, scientists, and scholars, usually from at least 20 countries. From November 19th to November 21st, 2009, international known scientists from Media Theory and Media Design, entrepreneurs and creators will get together in Munich.
This year’s slogan ‚ Experiencing design, Behaving media’ is a wide and open forum for unusual and innovative positions and perspectives.
At the opening event we will present: Prof. Derrick de Kerkhove (McLuhan
Chair; University of Toronto), Jens Monsees (Industry Head, Google Germany) as well as the artist and theorist Roy Ascott.

Derrick de Kerckhove, Director of the McLuhan Program in Culture & Technology since 1983, is a Full Professor in the Department of French at the University of Toronto. He received his Ph.D. in French Language and Literature from the University of Toronto in 1975 and a Doctorat du 3e cycle in the Sociology of Art from the University of Tours (France) in 1979. Member of the Club of Rome, scholar at the Library of Congress in Washington, DC, and author of numerous books. Derrick de Kerckhove is a frequent intercontinental traveller and himself a living example of the hybrid nature of media culture. He is a supervisor for the Planetary Collegium's M-Node in Milan, Italy.

Jens Monsees, Google Germany; Industry Head; Consumer Goods & Health Care. He studied Business Administration in Kiel and Rotterdam specializing on International Brand Management and Innovation Management. He is located in Munich and Hamburg developing for Google Germany the on-line-marketing presence of multinational companies in the Health Care and FMCG market. Before joining Google he developed as International Innovation Manager for the BMW Group the Platform (web page of the year in Germany). From 2003 until 2006 he was responsible for the Global Communication Strategy of MINI at the BMW Group in Munich. This function included the Launch Manager of the MINI Cabrio role.

Roy Ascott is the Founding President of the Planetary Collegium, Full Professor of Technoetic Arts at the University of Plymouth, Visiting Professor in Design|Media Arts at UCLA, and Honorary Professor of Thames Valley University, London. He created the Consciousness Reframed annual conferences in 1997. Formerly: Full Professor (HS. Prof.), Head of the Chair of Communication Theory, University of Applied Arts, Vienna; Vice-President, San Francisco Art Institute, California. His Exhibitions include: Venice Biennale (International Commissioner), Ars Electronica, Biennale de Mercosul, Brazil, European Media Festival. Ascott has advised new media centres in Europe, Argentina, Australia, Brazil, Canada, China, Japan, Korea and the USA, CEC and UNESCO. His publications are translated in many languages. Ascott is also the editor of Technoetic Arts and member of the advisory board of Leonardo. See: Telematic Embrace: visionary theories of art, technology and consciousness, University of California Press, 2003.

At the Conference we will discuss the following themes:
- Designing Knowledge and Memory
- Media Behaviour: Toward a Transformation Society - Transformation society, Social networking, information, education, media, behaviour
- Design Aesthetics of the Radically Enhanced Human
- The World as Wide Web: following codes to access knowledge-lands
- Design Fever: Cities, Media, Networks
- Locative art, pervasive technologies, Web 2.0, online and physical public space, networked participation in urban policies.
- Dialogue–Design
- Media Architecture, Spatial Experience, Design Methodology, Participatory Design Research

Two Panels with the following themes will take place:
1. After social media – what’s the next big thing?
2. Design within the web 2.0 environment

The event is directed to Media Experts, Media Artists, Media Designers, but also to technology experts and students who deal in their research innovation with the creation of new media. Everyone who deals with motivation and creation of new media is warmly invited to the event.

You find further information for the registration under:

Conference Committees
Conference President
Joachim Scheurer, Chancler, University of Applied Science Munich
Chairs, Scientific Committee
Professor Roy Ascott, President, The Planetary Collegium, Director CAiiA, University of Plymouth/UK
Professor Jurgen Faust, Dean Macromedia University of Applied Science Munich
Members of the Scientific Committee
Rosane Costa Badan
Ph.D in Industrial Design and Multimedia Communication, Politecnico di Milano, Dipartimento INDACO, Italy
Elisa Giaccardi, PhD
Senior Research Scientist at:
Center for LifeLong Learning & Design (L3D)
Department of Computer Science
University of Colorado at Boulder, USA
Prof. Dr.-Ing. Wolfgang Hoehl, Macromedia University of Applied Sciences, Media and Communication
Professor Dr. Michael Punt
Trans-technology Research
University of Plymouth
Barbara Maria Stafford
William B. Ogden Distinguished Service Professor, Emerita, at the University of Chicago

Chair, Planning Committee
Thorsten Blach M.A.
Members, Planning Committee
Janin Krüger, Lena Haubold, 

Co-Editors: Jurgen Faust, Lena Haubold
Conference Proceedings
Publisher: nn.
Co-Editors: Roy Ascott, Jurgen Faust

Conference Rates
Euro 250,- Conference Presenters
Euro 300,- Conference Participants (all 3 days)
Euro 50,- Students
Euro 20,- Day Pass for Students
Euro 90,- Day Pass per participant on 19th November 2009***
Euro 120,- Day Pass per participant on 20th and 21st November 2009***
Legal VAT of 19 % is included in the conferences rates.
Cards for the Paneldiscussion can be bought at the Macromedia University (Abendkasse)
Adults – 12,-  Euro
Reduced – 8,- Euro

Participation and General Terms of Business
Conference Presenters are required to register by September 20th 2009.
Registration Entitlements
All full-paying delegates are entitled to:
Admission to all Public Lectures and Panels
Conference kit including Book of Abstracts, information on the conference, and a copy of the Conference Proceedings.
Invitation to the Opening Reception (Conference Dinner)
Refreshments during the conference
Please note that admission to all events is on first come, first served basis due to a limited number of seats available!
Personal ID (i.e. passport) required for registration
Student ID required for registration
Day pass holders are only entitled to the conference programme, and refreshments during the respective conference day.

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